I bought this brush after hearing comparisons to the MAC 187 brush, which I do not have. I bought it on sale, and used a coupon code. It is soft, and feels well made. It shed the first few times I used it, but now not a hair comes out. I can't say enough good things about this brush. My liquid foundation looks awesome when applied with this brush. I hardly have to use any product to get nice coverage. I would like multiples of this brush. There was no odd smells from the bristles, and they seem to hold their shape so far. I have not had the brush that long though, so I can't comment on long term wear and tear. It's a great brush and I highly recommend it.